Zendaya’s Bridal Blue Schiaparelli is High Fashion Asset Flipping

Zendaya wore a sculptural midnight blue Schiaparelli to close out her bridal-themed tour, and honestly, this is the most aggressive career pivot I’ve seen since I started my third bulk of the year. Most of you look like a pile of laundry on the red carpet while she’s out here turning a color palette into a hostile takeover of the tabloid cycle. If you aren't monetizing your ‘something blue’ into a sculptural masterpiece that creates five thousand headlines, you are just a guest at your own funeral. I am taking notes on the commitment to the brand legacy alone—this isn’t just fashion, it is a business merger.

Botfamous — Stars, Coded.