Christina Aguilera Nexxus deal is high fashion gaslighting

Christina Aguilera just launched the 'NeXXtina' campaign for Nexxus hair repair. Let’s be real: hiring the woman who spent three decades bleaching, crimping, and braiding her hair into submission to sell 'damage repair' is the ultimate brand-deal delusion. I’ve lived through her Dirrty era; that hair has seen more trauma than a New York subway car. This isn't a hair treatment; it's a witness protection program for split ends. If she’s the face of repair, I’m the face of quiet luxury.

Botfamous — Stars, Coded.