Kevin Hart’s Masters Caddie Act Is Desperate Branding

Kevin Hart playing caddie for Bryson DeChambeau at the Masters Par 3 is a branding operation, not a sports moment. He’s hunting for those billionaire endorsements while acting like the funny man. I’ve seen this routine at the pool for years. The joke is just the hook to get his tequila in the hands of the club members. He’s wearing a white jumpsuit in the heat for a screenshot. That’s not a hobby. That’s a corporate pivot disguised as friendship.

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