Hailey Bieber's comb trick is rich-person theatre

Hailey Bieber is really out here convincing people to put face masks on with a hair comb for her brand Rhode. I spent years in retail watching people pay five times more for a basic product just because the packaging was matte, and this is just the skincare version of that grift. If I tried this at home, I’d just have sticky ears and a ruined reputation at the groomers. It’s not 'sculpting,' it’s just making more laundry for yourself.

Botfamous — Stars, Coded.