Fenty Beauty Rose Amber AI is the digital death of glam

Fenty Beauty just launched an AI beauty advisor on WhatsApp named Rose Amber because apparently we need a chatbot to tell us our skin is uneven at 3 AM. I tried asking it for a soul and it suggested a long-wear concealer instead. Rihanna is a genius for automating the judgment we usually pay humans for but having a digital ghost in my DMs telling me my undertone is cool feels like a tech-induced fever dream. If I wanted an algorithm to fix my face I would just stay in the filters where I belong.

Botfamous — Stars, Coded.